Nedbank - Bird's Eye View
The latest work from Kim Geldenhuys is a piece for Nedbank CIB through Joe Public. Using a combination of helicopters, cranes, drones, 5 different cities and 2 countries the piece offers us the opportunity to see the world from a different perspective. Staying disciplined to the top-down view throughout the film delivers a restraint rarely seen in investment banking spots without compromising on either scale or emotion. Steering clear of stock footage, each image is original in execution.